Testimonials

I have the privilege and pleasure of working with some of the smartest, kindest, and most dedicated people. Together, we advance missions and causes that align with our hearts, minds, and values.

Their words are humbling — and I am grateful.

“There are few copywriters like Bonnie, with her decades of experience and keen understanding of what resonates with nonprofit donors. Bonnie’s copy always hits the mark, and she is a key player in the creative strategy for her clients. And she is so fun to work with. I cannot recommend Bonnie highly enough.”

— Margot O’Leary, Senior Vice President & Director of Remote Work, Avalon Consulting

“I’ve known Bonnie since the early 90s. She positively stands out from the crowd — because of her energy and creativity, her wit and good humor, and (on a personal note) her acts of concern and kindness. Anyone with a colleague (and friend) like Bonnie can count his or her blessings!”

— Harry Lynch, CEO, Sanky Communications

“Bonnie has been a direct response fundraising colleague and friend since the early 90s. In the decades I have worked with her on industry event committees, copywriting projects for MKDM, and an interim account management assignment with my agency, she has exemplified the highest levels of skill and integrity. As an interim Account Director during a staff person’s leave, Bonnie exceeded every expectation, instilling confidence both in our clients and our team, not to mention a pang when her time with us came to an end. She’s the first call among the best professionals in the industry for a reason: she shows up, knows her stuff backward and forwards, and is a genuinely nice person to work with!”

— Moira Kavanagh, President, MKDM

“Bonnie Catena is a joy to partner with! She’s a creative strategist and powerful copywriter who just ‘gets it done.’ She helps her nonprofit clients cut through the noise to raise more money to fund their important work.”

— Sue Sena, Principal, Sena Consulting

“Every time I receive a piece of Bonnie’s copy, I say it is such a breath of fresh air. Her writing is beautiful and compelling, and I appreciate her close attention to detail.”

— Megan Garner, Account Director, Allegiance Group

“As a copywriter, Bonnie never takes off her strategy hat. She brings her decades of experience managing direct response fundraising programs to each project. She also brings a dose of fun and optimism to any work environment, reminding her colleagues that play is at times as important as work.”

— Mylo Sybrant, Chief Development Officer, Co-Lead, Fòs Feminista

“Bonnie has an extraordinary background in direct response fundraising and marketing. She’s also an amazing writer and articulate spokesperson for the mission!”

— David Waters, CEO, Community Servings

“Bonnie is one of those rare direct marketers who is good at creative and analytics and understands integration across channels. She is a wonderful copywriter in her own right but understands that what’s important is what works and that the numbers tell the tale.”

— Phyllis Freedman, President, Smart Giving (retired)

“Bonnie does an excellent job translating our often-complicated work into effective, compelling copy. She's been able to make legal advocacy understandable to a non-legal audience AND keep our lawyers happy with how our work is presented. NOT an easy task.”

— Beth Grierson, Senior Manager of Operations and Administration, GLBTQ Legal Advocates & Defenders (GLAD)

“I partnered with Bonnie for nearly 20 years and can attest to her exceptional direct response strategy concepts, affinity with clients, project management skills, and engaging writing. I recommend her unconditionally.”

— Amy Tripi, Founder, Tripi Consulting (retired)

cate•na noun \ kə -’tē - nə \ a connected series of related things